Charities are using livestreaming for fundraising events with great ingenuity and success.
Has your charity had a successful event that could be made virtual or could you try something new? ow.ly/4ywM50Ae06N
Choose the right platform:
Facebook Live – people have and use Facebook accounts and are more likely to find your event because they are on the platform anyway http://ow.ly/eYiM50AfgoO
Twitch – known as a gaming platform it has increasingly been used for charity fundraisers an allows fundraising goals and rewards for donations http://ow.ly/paSE50AfgoM
YouTube – best and least technical option with built-in features including a virtual tip jar for donations http://ow.ly/awoT50AfgoL
Zoom and other meeting platforms – connect and communicate with clients, donors and supporters http://ow.ly/Y1KJ50AfgoK
The most effective platforms can help with ticketing, marketing, bookings, payments and donations, giving out essential information about the event http://ow.ly/RtXr50AhzD2
90% of people watch videos with the sound off. There are free online tools such as Clideo, Adobe Spark to add titles to your videos and YouTube also generates subtitles.
Call to Action CTA:
Tap into the energy from your event to inspire people to take action. Tell them what do you want them to do – buy tickets for another event, donate, volunteer, sign up, share on their social media?
St John’s Ambulance have a great guide on livestreaming your event http://ow.ly/rEcK50AfgoN